Leaving your comfort zone to pursue new ventures requires a radical change in your behavior and lifestyle. This change is not easy to navigate; leaving life as you knew it could be unnerving and intimidating. That is why most people opt to follow the same old prescribed ways without taking a chance in their lives. Social media personality Kennedy Pinheiro Bezerra chose the more daring path. Originally from Brazil, he decided to test new waters and moved to Vancouver, Canada, to pave his own path.
Completely changing the direction of your life requires strong nerves and iron will. Bezerra displayed it by persistently following new goals that fit into the grand vision and passion that he has for life. Initially, he had different plans. In Brazil, he studied Business Administration and looked forward to making a career in a corporate job with the usual 9-5 grind. When his mother started her own clothing business, “New Waike Fashion Jeans,” he began working with her as a driver and then moved to help in the sales and marketing department. His hard work led him to become a partner in an extensive project and brand of his mother’s fashion line.
After working five years in this company, Bezerra felt the need to challenge himself. He decided to move to Canada to pursue new trajectories. It was not an easy and comfortable journey. Bezerra had to deal with uncertainty and doubt while tackling a completely different culture and lifestyle. Yet, he did not shy away from working at entry-level jobs like a retailer, server, etc.
He got a diploma in Project Management and International Business Administration. Being an immigrant, Bezarra faced problems in finding a job, and at the same time, he began to question the cyclical system of 9-5 jobs. He recalculated his choices and expectations and came to the conclusion that he wanted no part in the corporate world. Being a truly dynamic, bold person, he decided to pursue a career as a social media influencer.
Bezerra focused on producing organic and authentic content focused on fitness, lifestyle, fashion, skincare, and more. Calling into his passion for fashion and leading a wholesome lifestyle, Bezarra put a lot of effort into making relatable and beneficial content for viewers. He craved a transparent connection with people, aiming to build a community on various social media platforms.
His bold attitude, hard work, and originality proved useful, as he gained an organic following on his Instagram, jumping from 4K to a heaping 70K and counting in a few months. Not only this, but several brands also approached him to work on exclusive content and products.
Kennedy Pinheiro Bezerra’s success story is proof of the amazing things that can happen once you start taking risks. His story is a testimony to the fact that passion and authenticity combined with hard work can yield tremendous results.
Bezerra is not stopping here. He plans to build connections with more people via his social media platforms. He also looks forward to working with more brands, producing content that will improve people’s lifestyles, and is also planning a podcast with a Brazilian friend, catering specifically to his Brazilian roots. For Kenndy Pinheiro, the sky’s the limit.