Many people dream of quitting their corporate jobs to pursue their passion. Amanda O’Brien is one of the few who made that dream a reality. She left her job in marketing to start her own travel business and has since flourished as a travel blogger and content creator.
Amanda worked in the marketing industry for more than a decade. She climbed the corporate ladder and showcased her expertise in senior marketing roles during that time. Although Amanda was remarkably successful in her marketing job, she felt unfulfilled and longed for something different, creative, and adventurous.
She moved from Australia to London with her then-husband to explore the world. They quenched their thirst for traveling by visiting nearby places and other countries. Over time, Amanda’s passion for traveling and sharing her journey with the world grew even more.
Throughout traveling, Amanda noticed a gap in the market for people over 35 who wished to travel in elegance and luxury. She recognized that, like her, these folks wanted to end their day sipping wine and admiring the high thread count on the linens. However, they needed more information and direction on how and where to find such locations. This epiphany inspired her to launch her blog, The Boutique Adventurer, in 2016 to share her travel experiences with the world.
She started curating her blog with detailed itineraries for vacations in boutique hotels and enjoying off-beaten paths. To add the element of luxury and cultural touch to her blogs, she also shares a lot of information on local food and wine. Her blog quickly gained a massive following, and she got offers from tourism boards and hotels to collaborate with them. Crossing more than 75 countries from her bucket list, Amanda has been flourishing in her career as a travel blogger.
Amanda understands the importance of engaging content and building a strong personal brand. She has also leveraged her marketing skills to build relationships with tourism boards and hotels, which has helped her grow her business. She has worked with some of the biggest brands in the travel industry, including Shangri-la hotels and resorts, Tourism Nova Scotia, and VisitBritain.
What sets Amanda apart is her unique approach to travel. She is not interested in the typical tourist experience and instead seeks off-the-beaten-path destinations and adventures. She is also invested in encouraging sustainable and responsible tourism and highlighting local cultures and communities. Amanda’s approach to travel has struck a chord with her followers, and she has established herself as a reliable source of travel inspiration for many.
Amanda O’Brien’s success story inspires people who dream of turning their passion into a business. Her journey is a testament that one can fulfill their dreams with hard work, determination, and a bit of risk-taking. If you want to start your own business, Amanda’s story proves pursuing your dreams is always possible.
Contact her now if you want to add your business’s digital footprint to her travel blog.